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Chinese By the Numbers

Thursday, August 26th, 2010

Let’s crunch some numbers! What follows is a roundup of Chinese language growth trends, from language preferences to online shoppers.

It’s a tough one! The U.S. State Department rates Chinese as a Category IV language, equivalent in difficulty for English-speaking students to learn as Arabic and Japanese. Foreign language experts say it takes twice as long to master Chinese as French or Italian, classified as Category I languages. It means that a student has to spend five to six hours a day of face-to-face instruction for two years to reach a level that allows for basic professional functioning, according to the U.S. government’s scale of zero to five.

Geographically Speaking. Mandarin is the official language of the People’s Republic of China (PRC) and the Republic of China (Taiwan), as well as one of four official languages of Singapore. Mandarin is also one of the six official languages of the United Nations.

Shop ‘til you drop. According to iResearch, by the end of 2006, the total number of shoppers in the Chinese online shopping market was 43.1 million, increasing by 32.6 percent than that of the previous year. The number is predicted to reach 100 million by the end of this year.

Number One. There are approximately 6,900 languages currently spoken around the world, the majority of which have only a small number of speakers. According to Ethnologue, Chinese comes in as the language with the most speakers. This figure includes all varieties of Chinese, such as Mandarin and Yue, which are not necessarily mutually intelligible.

Read more language growth trends each month in our e-Publication, Global Communicator.

There’s an App for that!

Tuesday, August 17th, 2010

If you own a smart phone (Blackberry, iPhone, Droid, etc.), chances are you not only know what an app is, but you have downloaded one, two, or even dozens. Want to find a place for Sushi in New York, there’s a mobile application for that! How about a speech recognition Mandarin translation tool for your next trip to China? Yep, there’s an app for that, too!

According to an independent study commissioned by GetJar, an app marketplace and rival to Apple’s App store, downloads of applications could increase to almost 50 billion by 2012 from about 7 billion in 2009. If you develop your mobile application for English-readers/speakers only, you could be missing out on huge numbers of downloads.

Read more about the role of localization in multilingual application development in the current issue of Global Communicator.


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